Marianne Tappy

Marianne Tappy is SVP, Digital Strategy at J.D. Power, within the Autodata Solutions division. She has over 20 years of experience leading retail and customer experience transformation in corporate and start-up environments. Prior to joining Autodata Solutions, Marianne held executive roles at FordDirect where she grew the digital products portfolio, designed a dealer support structure and re-designed online shopping tools to bridge the brand-to-retail experience. She has a unique perspective having worked for a digital agency, an automotive supplier and multiple OEMs.

Marianne holds an MBA from The Wharton School, an MS in manufacturing from The University of Michigan and a BS in Mechanical Engineering from Kettering University.