UNLEASH THE POWER OF SHORT-FORM VIDEO FOR YOUR DEALERSHIP
SHORT-FORM VIDEO IS THE FUTURE OF ADVERTISING.
The combination of high engagement rates, mobile optimization, cost effectiveness and limited competition makes short-form video platforms an attractive option for automotive brands and dealers looking to reach and engage a new generation of auto buyers. An effective local short-form video strategy helps consumers discover products within a complex and competitive marketplace.
SHORT-FORM VIDEO REQUIRES
A NEW PERSPECTIVE.
Short-form video has skyrocketed since TikTok exploded into the U.S. market as a form of entertainment. Now mainstream, consumers of all ages and backgrounds regularly watch short clips of diverse content from their mobile devices within a complex and competitive marketplace.
“Built-for-mobile” ads are about entertaining and educating consumers with authentic and personalized content – not selling to them. It is our goal to create compelling content that generates
interest, attention and action across all of these platforms. We shoot custom vertical video to fill the mobile screen and spotlight the most compelling product features along with unique audio.
SHORT FORM VIDEO PLATFORMS

TikTok is the leading short-form
video platform with over 160M
U.S. users. TikTok provides an
opportunity to reach a wide user
base with shareable content that is grounded in authenticity and user-generated content. The platform delivers an immersive
experience filled with creative
and attention-getting content,
music and discovery.

The YouTube Shorts platform
provides a great opportunity to
create brief, captivating videos
that can quickly grab attention.
Shorts are highly engaging and easily shareable, which can increase the chances of your message being spread across social media. With an average of over 15 billion daily views, get quick results with YouTube Shorts.

The Facebook Reels platform
provides enhanced visibility,
native integration, wide
audience reach, short-form
engaging content, viral potential,
interactive features and multiplatform reach. As the world’s most popular social platform, ads on Facebook Reels give you the biggest potential to reach high-intent audiences across all age groups.

The Instagram Reels platform
provides access to a large
and engaged user base, high
visibility and discoverability,
engaging content format,
creative flexibility, viral potential, hashtag and trend utilization and direct interaction with your target audience. Known for its lifestyle content, Instagram is extremely suitable for the auto industry.
CAMPAIGN
DETAILS
Here’s your chance to connect with new prospects on the fastest growing form of advertising! Get a full portfolio of dealer customized video ads on the four leading short-form video platforms, with three ad units rotated monthly.
- Built-for-mobile ads that seamlessly integrated into the viewing experience
- 60-day minimum campaign
- Each ad is dealer branded
- Each ad spotlights the vehicle's most compelling features
- All clicks go to your website SRP page
- No incentive offer included within ad units
- Ability for views to "Like" and "Share"
- Packages start at less than $1,000 per month
CONTACT UNITYWORKS TODAY!
Email: troy.seeman@jdpa.com
Phone: 1-800-293-2056
jdpower.com/business/retail-video-marketing
